Overview
Are you looking to enhance your digital marketer proficiency to help boost your career prospects? Building a satisfying career can be a lifelong process but if you want to gain a competitive edge in your job search, look no further!
With this Digital Marketing course, you will build the solid foundation you need to kickstart a successful career in the digital marketing industry.
The course covers the essential things you need to know to boost your career within digital marketing. It provides you with the ability to improve your earning potential.
Covering everything you need to know to boost your career within digital marketing, this industry recognised certification includes 123 comprehensive bite-sized modules that you can learn in your own time, pace and environment. Complete your course and earn your qualification in just 10 hours, 42 minutes with dedicated online support you can trust and rely on.
Why Learn With Queen Mary Academy?
- 50,000+ students worldwide
- Start a new career or advance your current one & land your dream job
- Most in-demand skills for today’s job market
- Award-winning Customer Support
- Partnered with biggest accreditors in the world
Benefits You Will Gain
- No hidden fees.
- 24/7 access to the Learning Portal.
- Receive the UK and globally recognised certificate on completion of the course.
- Qualified tutor support and exceptional customer service.
- Access the Learning Portal whenever you want
- Learn from industry-leading experts.
Who is this course for?
Whether you are looking to enhance your employment prospects, boost your CV with essential skills or climb the career ladder to a higher position, this Digital Marketing course will work as an initial step towards earning an internationally-recognised qualification that could prove invaluable for your career.
This Digital Marketing course has been designed for learners who are looking to gain the skills and credentials to fast track a fulfilling career in digital marketing.
Entry Requirement
The Digital Marketing course is for learners of all levels, with no specific enrolment requirements; all you need is the commitment to learn, knowledge of the English language, and basic numeracy and IT skills. Students must be over the age of 16.
Certification
Once you have successfully completed the Digital Marketing course, you will receive an accredited certificate from Queen Mary Academy as validation of your new skills. Certification is available in PDF format, at the cost of £12, or a hard copy can be sent via post at the cost of £27.
Career path
On successful completion of the Digital Marketing course, learners will have the knowledge, skills and credentials to enter the relevant job market, with the confidence to explore a wide range of industry-related professions. Students will be able to add this qualification to their CV/resume, giving them a head start in their chosen field.
Course Curriculum
| Introduction | |||
| Welcome | 00:01:00 | ||
| General Tips & Tricks Series | |||
| How to register your company | 00:03:00 | ||
| How to see Email Sender’s Company and Logo in Your Gmail | 00:02:00 | ||
| How to Generate sitemap of a website | 00:02:00 | ||
| How to protect a website from Spam on WordPress | 00:02:00 | ||
| Quick way to identify whether the website is Mobile optimized | 00:03:00 | ||
| How to identify registration data of website | 00:01:00 | ||
| How to identify duplicate content from the web | 00:02:00 | ||
| How to create google alerts | 00:03:00 | ||
| How to find the age of the domin | 00:02:00 | ||
| How to check if the website server is down | 00:01:00 | ||
| How to create text notes thatwill self destruct after being read | 00:02:00 | ||
| How to send google search information to your friends | 00:03:00 | ||
| How to find webhost of any website | 00:02:00 | ||
| Discover new sites that are similar to what you like alredy | 00:03:00 | ||
| How to easily highlight the important parts of a web page | 00:01:00 | ||
| How to share you email online without worrying about spam | 00:01:00 | ||
| How to get compute level answers without searching | 00:03:00 | ||
| The easiest way to setup email reminders | 00:02:00 | ||
| How to find the original URL tht’s hiding behind a short URL | 00:02:00 | ||
| How to corrupt a file you shared online | 00:01:00 | ||
| How to create a throwaway email | 00:01:00 | ||
| How to check if your email account has been compromised | 00:01:00 | ||
| SEO (Search Engine Optimisation) | |||
| How to register website on Google search console | 00:06:00 | ||
| How to Optimize your website homepage | 00:06:00 | ||
| How to add a sitemap on google search | 00:07:00 | ||
| How to shortlist targeted keyword list in google keyword planner | 00:07:00 | ||
| How to set international targeting on google search | 00:01:00 | ||
| How to remove a URL from google search engine | 00:02:00 | ||
| How to identify competitors keyword | 00:07:00 | ||
| How to leverage top sites to get on google search results | 00:04:00 | ||
| Discover powerful data analytics to mesure SEO performance | 00:05:00 | ||
| How to do keyword research | 00:10:00 | ||
| How to write perfect title tags for search engines | 00:04:00 | ||
| How to optimise heading tags, external and internal links | 00:08:00 | ||
| What are backlinks & how to get them | 00:06:00 | ||
| How to write a perfect Meta description | 00:06:00 | ||
| How to enhance speed & performance of your website | 00:04:00 | ||
| YouTube | |||
| Youtube account setup | 00:04:00 | ||
| Account optimization | 00:08:00 | ||
| How to create & setup Youtube channel banner | 00:04:00 | ||
| Youtube channel tags, thumbnails & custom thumbnails | 00:08:00 | ||
| Analyse Youtube keyword research | 00:05:00 | ||
| Youtube SEO techniques | 00:07:00 | ||
| What are Youtube cards & how does it work | 00:05:00 | ||
| How to optimise comments & reply them in bulk | 00:02:00 | ||
| How to grow your channel with competitor Analysis | 00:06:00 | ||
| How to manage multiple YouTube accounts | 00:02:00 | ||
| A simple yet powerful trick to increase your subscribers list | 00:03:00 | ||
| Youtube Paid Advertising | 00:13:00 | ||
| How to monetise your YouTube channel | 00:02:00 | ||
| Google Ad-words | |||
| What are Google Ads & how does it work | 00:16:00 | ||
| Account setup | 00:04:00 | ||
| Competitors analysis | 00:08:00 | ||
| Campaign types & how to select the right campaign | 00:07:00 | ||
| Bids & Budgets | 00:07:00 | ||
| How to target the right audience | 00:07:00 | ||
| Google Ads advance campaign settings | 00:07:00 | ||
| Choosing the right keywords | 00:05:00 | ||
| How to write ads that gets more clicks | 00:05:00 | ||
| Google Analytics | |||
| How to install tracking code on your website | 00:04:00 | ||
| How to add filters & remove internal traffic | 00:04:00 | ||
| How to track paid campaigns | 00:03:00 | ||
| How to look and analyse different segment data | 00:06:00 | ||
| How to configure goals in google analysics | 00:05:00 | ||
| How to link google Adwords account | 00:02:00 | ||
| How to manage multiple analytics accounts | 00:02:00 | ||
| How to remove spam traffic | 00:03:00 | ||
| Email Marketing | |||
| Email marketing tools set up ( Mailchimp and Gestresponse) | 00:09:00 | ||
| How to install signup or popup forms on the website | 00:16:00 | ||
| How to collect email address without a wbsite | 00:04:00 | ||
| How to create a ‘Hook’ to your signup forms | 00:08:00 | ||
| Discover the psychology behind acquiring more leads | 00:09:00 | ||
| Email marketing automation process | 00:08:00 | ||
| Email analytics | 00:07:00 | ||
| Linkedln | |||
| How to increase your connections in no time | 00:08:00 | ||
| Secret of LinkedIn InMails | 00:04:00 | ||
| Discover the best ways to use Linkedin Groups | 00:09:00 | ||
| How to setup a company page on Linkedin | 00:03:00 | ||
| How to increase traffic to your website using Linkedin blog | 00:06:00 | ||
| Twitter Account setup | 00:03:00 | ||
| Knowing Twitter features | 00:06:00 | ||
| Following twitter accounts | 00:03:00 | ||
| Twitter profile optimisation | 00:06:00 | ||
| How to get Twitter followers | 00:09:00 | ||
| Posting first 5 tweets for engagement | 00:05:00 | ||
| Leveraging Hashtags to increase your tweets visibility | 00:04:00 | ||
| What are twitter polls & how do you use them | 00:05:00 | ||
| A powerful trick to acquire customers on twitter | 00:03:00 | ||
| How to get followers retweet your post | 00:03:00 | ||
| How to embed a twitter button to your website or post | 00:02:00 | ||
| Twitter analytics | 00:03:00 | ||
| Set your Facebook page | 00:04:00 | ||
| Facebook Icon, cover image & description | 00:06:00 | ||
| How to get your first page likes | 00:07:00 | ||
| Discover how to increase your page likes | 00:02:00 | ||
| How to manage multiple Facebook page | 00:02:00 | ||
| Facebook comments | 00:04:00 | ||
| Leveraging Facebook groups | 00:04:00 | ||
| Facebook Autoposting | 00:04:00 | ||
| Run a competition | 00:06:00 | ||
| Facebook Ads | 00:04:00 | ||
| How to get best out of Facebook | 00:15:00 | ||
| Facebook pixel & Re-marketing | 00:03:00 | ||
| How to setup a Instagram business profile | 00:07:00 | ||
| Set up Instagram bio & profile image | 00:03:00 | ||
| Leveraging Instagram accounts | 00:06:00 | ||
| A simple way to create free content on Instagram | 00:05:00 | ||
| Secret of hashtags on Instagram | 00:03:00 | ||
| Reposting Instagram App | 00:04:00 | ||
| How to get genuine Instagram followers | 00:05:00 | ||
| Discover how to grow your business through Instagram stories | 00:04:00 | ||
| How to get your posts reposted on Instgram by influncers | 00:05:00 | ||
| Selling your product / services Instagram shopping | 00:03:00 | ||
| Mobile App | |||
| A quick way to do App store marketing research | 00:15:00 | ||
| How to discover the estimate size of your market | 00:08:00 | ||
| Discover the best ways to promote your app | 00:15:00 | ||
| App installs via Facebook Ads | 00:16:00 | ||
| App installs via Google Ads | 00:13:00 | ||
| How to make money from your app | 00:08:00 | ||
| How to optimise your App store listing ? | 00:14:00 | ||
| Discover growth hacking techniques for App downloads | 00:09:00 | ||
| App analytics | 00:07:00 | ||
| Techniques to get to the top of App store ranking | 00:07:00 | ||
| Obtain Your Certificate of Achievement | |||
| Order Your Certificate of Achievement | 00:00:00 | ||
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