Overview
Are you looking to enhance your copywriting proficiency to help boost your career prospects? Building a satisfying career can be a lifelong process but if you want to gain a competitive edge in your job search, look no further!
With this copywriting masterclass course, you will build the solid foundation you need to kickstart a successful career in the copywriting industry.
The course covers the essential things you need to know to boost your career within the copywriting. It provides you with the ability to improve your earning potential.
Covering everything you need to know to boost your career within copywriting, this industry recognised certification includes 64 comprehensive bite-sized modules that you can learn in your own time, pace and environment. Complete your course and earn your qualification in just 5 hours with dedicated online support you can trust and rely on.
Why Learn With Queen Mary Academy?
- 50,000+ students worldwide
- Start a new career or advance your current one & land your dream job
- Most in-demand skills for today’s job market
- Award-winning Customer Support
- Partnered with biggest accreditors in the world
Benefits You Will Gain
- No hidden fees.
- 24/7 access to the Learning Portal.
- Receive the UK and globally recognised certificate on completion of the course.
- Qualified tutor support and exceptional customer service.
- Access the Learning Portal whenever you want
- Learn from industry-leading experts.
Who is this course for?
Whether you are looking to enhance your employment prospects, boost your CV with essential skills or climb the career ladder to a higher position, this copywriting masterclass course will work as an initial step towards earning an internationally-recognised qualification that could prove invaluable for your career.
This copywriting masterclass course has been designed for learners who are looking to gain the skills and credentials to fast track a fulfilling career in copywriter.
Entry Requirement
The copywriting masterclass course is for learners of all levels, with no specific enrolment requirements; all you need is the commitment to learn, knowledge of the English language, and basic numeracy and IT skills. Students must be over the age of 16.
Certification
Once you have successfully completed the copywriting masterclass course, you will receive an accredited certificate from Queen Mary Academy as validation of your new skills. Certification is available in PDF format, at the cost of £12, or a hard copy can be sent via post at the cost of £27.
Career path
On successful completion of the copywriting masterclass course, learners will have the knowledge, skills and credentials to enter the relevant job market, with the confidence to explore a wide range of industry-related professions. Students will be able to add this qualification to their CV/resume, giving them a head start in their chosen field.
Course Curriculum
Introduction | |||
Introduction | 00:04:00 | ||
How To Navigate This Course – Watch This Video | 00:03:00 | ||
The Psychology of Selling | |||
Get Your Psychology Right | 00:06:00 | ||
13 Sales Buttons You Need to Know How to Push | 00:07:00 | ||
Copywriting to Sell 10 Steps You Must Know | 00:06:00 | ||
What are The Eight Universal Motivators | 00:06:00 | ||
How to Overcome Objections | 00:08:00 | ||
12 Secret Steps to Mastering the Basics of Copy Writing | |||
12 Secret Steps – Introduction | 00:02:00 | ||
12 Steps – AIDA | 00:01:00 | ||
12 Steps – Audience | 00:02:00 | ||
12 Steps Format | 00:02:00 | ||
12 Steps – Pain | 00:01:00 | ||
12 Steps – Scarcity | 00:02:00 | ||
12 Steps – Objections | 00:02:00 | ||
12 Secret Steps – Headlines | 00:02:00 | ||
12 Secret Steps – Risk | 00:02:00 | ||
12 Secret Steps – Benefits | 00:02:00 | ||
12 Secret Steps – Simplicity | 00:02:00 | ||
12 Secret Steps – Readability | 00:02:00 | ||
12 Secret Steps – Endorsements | 00:02:00 | ||
Copywriting Formulation - Understanding the Building Blocks of Great Copywriting | |||
Introduction to Copywriting Formulation | 00:02:00 | ||
Starting with AIDA | 00:06:00 | ||
PAS Problem Agitation Solution | 00:04:00 | ||
The 4 Ps | 00:03:00 | ||
QUEST | 00:03:00 | ||
BASICS: How to Edit Sales Copy | |||
Can You Write Better Sales Copy | 00:05:00 | ||
20 Ways to Write Better Copy | 00:11:00 | ||
Seven Guidelines for Editing | 00:06:00 | ||
How to Write Headlines | |||
What You Need to Know to Write Great Headlines | 00:06:00 | ||
14 Step Formula to Writing Great Sales Copy | 00:06:00 | ||
Copywriting for Online Course Landing Pages | |||
Step 3 Reveal Your Solution | 00:02:00 | ||
Step 4 Credentials | 00:02:00 | ||
Step 5 Demonstrate the Benefits | 00:03:00 | ||
Step 8 Add Bonuses | 00:01:00 | ||
Step 9 Guarantees | 00:02:00 | ||
Copywriting for Long Form Sales Letters | |||
Five Formulations for Sales Letters | 00:02:00 | ||
The Five Point Sales Letter Formula | 00:03:00 | ||
The Seven-Step Copywriting Formula for Sales Letters | 00:04:00 | ||
The Nine Point Formula | 00:05:00 | ||
The 18 Step Sales Letter | 00:06:00 | ||
21 Part Sales Letter Formula | 00:08:00 | ||
Bonus: 32 Step Power Copywriting Formula | 00:07:00 | ||
Copywriting for Blog Posts | |||
Copywriting for Testimonials | 00:05:00 | ||
Copywriting for Bullet Points | 00:05:00 | ||
Blog Post Editing Check List | 00:08:00 | ||
Blog Post Copywriting Formula | 00:09:00 | ||
A Simple Formula for Blog Posts | 00:04:00 | ||
Copywriting for Blogs – Introduction | 00:09:00 | ||
Copywriting for High Converting Promotional Videos | |||
How to Create a High Converting Promotional Video | 00:06:00 | ||
The Promotional Video for This Course Following the Script | 00:02:00 | ||
The Promotional Video – Version 2 | 00:02:00 | ||
2018 Update; The Formula for a Promotional Video | 00:03:00 | ||
2018 Copywriting Course Promotional Video | 00:02:00 | ||
Copywriting for Landing Pages | |||
Copywriting for Landing Pages | 00:04:00 | ||
Copywriting for Video Sales Letters | |||
What is a Video Sales Letter | 00:02:00 | ||
How To Write an Attention Grabbing Video Sales Letter Headline | 00:03:00 | ||
Video Sales Letter Basics | 00:03:00 | ||
Video Sales Letter Outline | 00:07:00 | ||
Copywriting for Email | |||
Copywriting for Email | 00:06:00 | ||
ACTIVITY: Analysis of a Long Form Story Telling Email | 00:07:00 | ||
Email Copywriting Analysis 1 | 00:05:00 | ||
How to Write Effective Welcome Emails | 00:10:00 | ||
Copywriting for Twitter | |||
Copywriting for Twitter: Entertain and Engage – Be Brief! | 00:07:00 | ||
Conclusion and Course Wrap Up | |||
Conclusion and Course Wrap Up | 00:03:00 | ||
Obtain Your Certificate of Achievement | |||
Order Your Certificate of Achievement | 00:00:00 |
Course Reviews
No Reviews found for this course.